Build a Profitable
LinkedIn Presence.

Create a strategy and tactical plan to generate leads from LinkedIn.

Get started on LinkedIn the RIGHT way.

“Just get started.”

Every LinkedIn influencer and coach touts this as the end-all, be-all for creating a presence on the platform.

While that advice has helped some people overcome their struggle with analysis paralysis, it often leaves them struggling to figure out how to generate leads with their content.

I should know. I’ve worked with over 100 CEO’s, founders, and solopreneurs who took the “just get started” advice…and wasted 6 months to a year without seeing any financial results.

Stop trying to just wing your LinkedIn presence. There is a better way.

Build Your Linkedin Brand.

How it Works.

We compiled the exercises and framework we use to craft profitable LinkedIn strategies for our clients and turned them into a do-it-yourself workbook.

One hour, some simple exercises, and years’ worth of best practices and platform know-how all at your fingertips.

The result?

A massive increase in clarity, focus, and direction that generates up to a 60% increase in revenue!

Don’t believe us?

Believe Them.

The Content

What’s Inside.


Module 1

Your LinkedIn Strategy

Create a strategy to guide your LinkedIn efforts.

  • LinkedIn goals
  • Ideal audience
  • One-thing focus
  • Pillar content
  • Strategy statement

Module 2

Your Tactical Plan

Use your strategy to make tactical decisions about your content.

  • Content ideas
  • Posting schedule
  • Content structures
  • Content types

Module 3

Your Engagement Strategy

Engage with the RIGHT people to generate leads.

  • Whom to engage with
  • How to engage
  • When to engage
  • Your engagement process
best practices

Module 4

LinkedIn Best Practices

Advice that boosts your posts in the algorithm.

  • Content design
  • Hashtags
  • Tagging others


Why You’ll Win.

Generating leads and revenue from LinkedIn requires more than selfies and random posts.

You need a content strategy and tactical plan to attract the right people.

Our guide helps you do that.

You’ll create a strategy and tactical plan to help you get started the right way on LinkedIn.

The best part? You’ll shorten the time it takes to see real revenue from your efforts.

li justgetstartedguide page

Who Wrote This?

About the Author.

Jason Vana

I am a brand and content strategist, entrepreneur, and founder of SHFT. Before social media even existed, I was creating content that drove revenue and positioned brands as the premium choice in their industry. Fast forward 20 years and my strategies have turned previously unknown businesses into worldwide, category-dominating brands. When I’m not leading the team at SHFT, I can be found hiking, traveling, brushing up on my Czech language skills, or ripping apart bad sales and marketing tactics as #sassyjason.

How much?


Are you in?

Who’s it for?
The LinkedIn Just Get Started Guide is a perfect workbook for executive, founders, solopreneurs, freelancers, bootstrappers, and side-hustlers looking to generate leads and revenue with their content on LinkedIn:
  • SaaS & Service Founders
  • C-Suite Executives
  • Copywriters
  • SEO
  • Graphic Designers
  • Website Designers
  • Social Media Managers
  • Content Creators
  • Accountants
  • Financial Planners
  • Fitness/Health Coaches
  • Business Consultants
  • Life Coaches
  • Recruiters
  • And More!

Generate leads and revenue from your LinkedIn Content.