Attract Leads & Bump Revenue with the Brand Game Plan.
You Can’t Scale Fuzzy.
Designed for Busy Solopreneurs.
And how do you maintain a kickass brand without burning precious time and energy?
That’s where the Brand Game Plan comes in.
We took the processes, workshops, and frameworks we use to craft brands for growing companies around the world, and adapted them to fit the needs of busy business owners, consultants, and freelancers who want to grow.
The result is a 7-week program built on workbooks and 1-on-1 consultations with a strategist.
When finished, you’ll walk away with a brand, a content strategy, and clear processes for scaling your freelance or solopreneur business.
It’s about to go down.
What You Get.
Brand Guides
Develop key elements of your brand in digestible, weekly segments.
Weekly Check-In
Get personalized direction from an expert brand strategist.
A Step-by-Step Strategy.
Lay out clear steps to grow your business and keep it sustainable.
The Branding Process.
Build Your Brand.

Week 1
Your Expansion Roadmap

Week 2
Your Customer File

Week 3
Your Expert Brand

Week 4
Your Scalable Offer

Week 5
Your Brand MO

Week 6
Your Brand Game Plan
Who you’ll be branding with.
Meet Your Mentor.

Stephane Egger
I’m a certified brand strategist and have worked with companies like Autodesk, Tissot Watches, EnergyCAP, and dozens more. When I meet with you, clarity, focus, and actionable insights are all that matter. The last thing anybody needs is another 90-page presentation deck of mumbo-jumbo nonsense, amirite? When I’m not in the office, you can find me working out, reading, binge-watching, living—oh, and sharing my two cents on Linkedin and Twitter!
Not for the faint of heart.
The Brand Game Plan Is NOT for you if…
- You’re only looking to change your brand messaging or tweak your social media content.
The Brand Game Plan includes an entire module on content strategy and how to visually and verbally express your brand. But, if that’s all you’re looking for, maybe you should consider our other content programs. There is an entire module on content strategy and how to visually and verbally express your brand.
- You’re expecting your consultant to do the work for you.
As your brand strategist and coach, I will always be there to help guide you to more clarity and confidence. But, if you can’t prioritize important stuff like reaching out to customers (potential or existing) to talk to them, you’ll never reach your full potential.
- You’re looking to half-ass your way through the branding process.
The workload for each week should be around 2 hours (except for the more substantial module 2 where you need to research your customers). We don’t think that’s too much to ask if your goal is to achieve massive growth in impact, clarity, and revenue.
- You’re looking for a quick fix.
We’re working with foundational, fundamental stuff that you need to master before you can confidently go to market.
Here’s what you won’t get.
We’re Not Like Most Brand “Experts.”
- You will NOT get parked in a FB group, only to be forgotten within minutes.
- You are GUARANTEED to get our brand strategist time and 1-on-1 guidance and feedback.
- We WON’T rush you through the research, discussion, or iteration phases. They’re too important.
- You will NOT have to listen to 10 other people and wait for your turn to speak.
- You will NOT sit through two-hour group calls, only to leave with few insights and feedback on your specific situation.
Instead, we GUARANTEE you’ll get 1-on-1 guidance, accountability, and feedback.
Testimonials
What Real Clients
Are Saying.

I’ve felt really appropriately supported all the way through. You provided space when I needed it. But you were there for me when I needed it, too. I love the structure. Sure, I want to be creative, but within the confines of a very clear process. And it was just the right thing at the right time. This was just absolutely it for us.
Bing Oliver
Founder & President at Peake Coaching.
Dominic Imwalle
Job Search Coach at DX Consulting
Jeremy Wells
Owner at JWELLSCFO
Vergia Davidson
Mental Health Consultant at STRiVE
Susanne Heiss
Owner at The Texturalists
Carmela Montenegro
Founder at Koda and Crush Marketing
AJ Leece
Founder at SSS
Steffen Muller
Founder at Pathfinder Consulting
Pricing Options
Build Your Brand Game Plan.
No joining awkward group meetings or watching boring videos. You’ll meet 1-on-1 with a brand strategist each week to develop your brand, content, and process.
Participants Must:
- Commit to a 1-hour meeting each week for 7 weeks.
- Commit to going through the brand workbooks.
- Put in the work.
- Want to protect their time and energy and to grow their business sustainably and predictably over the long-term.
Two Payments Of
- Access to the Brand Guides
- Weekly Consultations with a Brand Strategist
- Enhanced Online Reputation
- Practical Direction to Really Build Your Brand
- 1-on-1 Feedback (No Group Meetings!)
Need more?
Frequently Asked Questions
What kind of results can I expect?
How does the process work?
Each week, you will be required to complete one of the modules and meet with Stephane Egger, our Brand Strategist, for feedback and advice.
This is NOT an online class nor does it include group meetings. It is a 1-on-1 coaching solution to help you build your brand and scale your business.
Once you onboard as a client, you will be given access to a Google Drive folder with all of your guides.
Each week, you will be required to complete one of the modules and meet with Stephane Egger, our Brand Strategist, for feedback and advice.
This is NOT an online class nor does it include group meetings. It is a 1-on-1 coaching solution to help you build your brand and scale your business.
Why is it 1-on-1?
We believe the online course and group course model is broken.
In the Brand Game Plan:
- You do NOT get parked in a FB group.
- You do NOT have to listen to 10 other people and wait for your turn to speak.
- You do NOT walk away from a two-hour group call – that should really have been a one-hour thing – with very little insights and feedback on your specific situation.
- You are GUARANTEED to get our brand strategist time and 1-on-1 guidance and feedback.
Why do I have to book a call?
Do you offer any shorter packages?
Do you help implement this strategy?
- Design their logo and brand
- Build their new website
- Write copy for their website
- Develop a content strategy
- Provide ongoing brand consulting
- Perform market and competitive research